This start-up is using AI to suggest emojis, social content for SMBs

This start-up is using AI to suggest emojis, social content for SMBs

There is no shortage of options for social media management tools; there are more than 300 listed on the marketing technology landscape. And HelloWoofy isn’t on it yet, but the

Social Media 2020-06-19
Facebook Marketplace is open for businesses selling new products

Facebook Marketplace is open for businesses selling new products

There is an old misconception that Facebook Marketplace is still only a C2C platform similar to Craigslist. That is no longer true. In its initial stages, Facebook Marketplace was only offering

Social Media 2020-05-27
Pro Tip: How brands can enter TikTok with brand channels

Pro Tip: How brands can enter TikTok with brand channels

TikTok was already the fastest-growing platform in history, but during quarantine, it’s gone to the next level. With so many stuck at home and nowhere to go, the platform has

Social Media 2020-05-20
Pro Tip: How brands can enter TikTok with a viral challenge

Pro Tip: How brands can enter TikTok with a viral challenge

TikTok’s fame among marketers is largely rooted in its hashtag challenge. Almost every week, another brand joins the “TikTok Billionaire’s Club” — achieving over a billion views in a viral

Social Media 2020-05-20
Facebook expands test for in-stream ads on Live

Facebook expands test for in-stream ads on Live

Facebook is expanding its test of in-stream ads in Facebook Live to more verticals, including “pre-vetted entertainment, news and sports partners,” the company announced this week. The test is designed

Social Media 2020-04-29
Facebook pulls back on Campaign Budget Optimization mandate

Facebook pulls back on Campaign Budget Optimization mandate

In a reversal, Facebook will no longer require advertisers to use its Campaign Budget Optimization (CBO) feature in campaigns. Advertisers will have the choice to either have budgets managed at

Social Media 2020-04-21
How to use LinkedIn Ads’ new company targeting options to boost B2B lead generation

How to use LinkedIn Ads new company targeting options to boost B2B lead generation

It’s no secret that LinkedIn’s ad targeting is by far the best out there for B2B, and it just got a bit sweeter. Last week, LinkedIn released two new forms

Social Media 2020-04-21
5 reasons why your Facebook Ads campaigns are failing

5 reasons why your Facebook Ads campaigns are failing

Everyone loves to talk about how great Facebook Ads are. With its multi-billion user base, cutting edge ad platform, detailed targeting options, and extensive list of case studies, Facebook often

Social Media 2020-04-14
Social Shorts: Creative highlights, Quora queries, Twitter ad data, Facebook’s newest app

Social Shorts: Creative highlights, Quora queries, Twitter ad data, Facebooks newest app

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get

Social Media 2020-04-10
Pinterest boosts ability to ‘Shop’ for in-stock home decor and fashion products

Pinterest boosts ability to Shop for in-stock home decor and fashion products

Pinterest rolled out several commerce marketing updates for the app on Tuesday, designed to make product discovery easier. Shop from. Users can find in-stock fashion or home decor products in several new

Social Media 2020-04-07

Scroll to Top