If improving the health of your database is a priority in the new year, skip the traditional means of data cleansing and take a look at your email inbox first.
That’s
The holiday season remains the hottest battle of the year between brands for shoppers’ dollars. This coming season is already heating up, with the National Retail Federation (NRF) forecasting 3.8-4.2%
The California Consumer Privacy Act – or CCPA – goes live in a few short weeks, and it has major implications for your marketing measurement. CCPA creates strict new requirements
Black Friday and Cyber Monday are indisputably two of the biggest shopping holidays of the year for consumers, but it is also a great time for digital marketers, small business
This is the sixth installment in our series on marketing to the managed inbox.
Reaching the managed inbox is a multi-layered process that involves a growing number of marketing resources and is