Are you trying to reach new audiences to diversify your lead generation strategy? One way to get new, viable leads is through Facebook advertising. Take the full course, free: http://bit.ly/2OsbdXT In this course, you'll learn the basics of designing and implementing a successful lead generation campaign on Facebook. This lesson features Facebook Experts Mari Smith, Andrea Vahl, and Dennis Yu, who will teach you what a successful Facebook lead generation campaign looks like, how to target audiences effectively with Facebook ads, how to measure the success of your Facebook ads using cost-per-lead, and how to implement a lead ad on Facebook.