Multichannel Marketing for Local Business - 6 Tips to Success | Marketing 360

Multichannel Marketing for Local Businesses is key to success. Lets break down 6 tips to doing it right and growing your business! First off, building your brand is vital to long-term growth in your local area. You want people to think of you first when they need the products & services you provide. But how do you do that? You do it with multichannel marketing! Tip #1 - Determine your best channels - Search, Social, Local (Google/Bing, FB/IG/YT/LI, Directories/Digital Billboards/Digital Radio/Digital TV). Tip #2 - Determine your budget - recommend $20/day per channel per local market (5 channels = $100/day). How many sales do you need to get to pay for your marketing? Thats your break even point Tip #3 - Determine your campaign length and ad designs - give it 6+ months, design a set of ads for each month. Tip #4 - Track your results - Lift in direct, organic brand search, paid brand search, social referral -- and overall combined traffic/social following/cost per conversion and sales. Blended is better when tracking multi-channel results. Tip #5 - Social proof and reputation are key Tip #6 - Make sure youre using a CRM with automated nurture campaigns -- ask your leads how they heard about you! Tip #7 - What tips would you add? Leave them in the comments! Conclusion - Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road. Happy marketing! #multichannelmarketing #localmarketing #searchmarketing --- Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® - voted one of the Nation's Best Places to Work by Glassdoor in 2016, 2017, and 2018! Follow Us: Marketing 360® Website: https://www.marketing360.com/ Madwire® Website: https://www.madwire.com/ Facebook: https://www.facebook.com/marketing360/ Instagram: https://www.instagram.com/marketing360 Twitter: https://twitter.com/marketing360 Pinterest: https://www.pinterest.com/marketing360/ Snapchat: https://www.snapchat.com/add/fuelyourbrand Youtube: https://www.youtube.com/marketing360