Facebook wants to help small businesses (SMBs) survive the COVID crisis — and make money.
A few months ago, the company announced $100M in cash grants and ad credits for
As influencer marketing plays an ever more vital role in engaging customers for brands, MSL, the public relations and influencer marketing agency within Publicis Groupe, has made a series of
On July 1, Facebook automatically opted advertisers into its new Limited Data Use setting for California Consumer Privacy Act (CCPA) compliance. When Limited Data Use (LDU) is enabled, Facebook restricts
The California Consumer Privacy Act (CCPA) went into effect on January 1, 2020, and businesses have been working to make sure they are in compliance before the window for litigation
Like most social media platforms, TikTok pays its bills by selling ads to brands that want to reach its hundreds of millions of users. The most popular type of ad
The list of advertisers keeps growing — 500 and counting, according to Sleeping Giants. Much has been written about whether the advertiser boycott of Facebook Ads that kicked off today
Facebook is under siege. The movement to persuade advertisers to pause their ad spend for the month of July (#StopHateforProfit) is an organized one, backed by groups ranging from the
Prominent brands and civil rights groups are leading the charge for a July 2020 boycott of Facebook Ads. They want to see changes implemented to the platform and are organizing
Microsoft’s Digital Marketing Center.
Microsoft’s Digital Marketing Center is moving past pilot stage, the company announced Monday. The platform is designed to help small and medium-sized businesses manage digital campaigns
TikTok’s new advertiser hub
TikTok debuted its new studio hub for brands and agencies Thursday. TikTok for Business is available globally across the app’s 20-odd markets and will host services